PORTALINK CAST STUDY​
​
KINCROME
![](https://static.wixstatic.com/media/2b2291_59b159c0058640efbcf80301af7d8cc1~mv2_d_7357_4426_s_4_2.jpg/v1/fill/w_98,h_59,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/2b2291_59b159c0058640efbcf80301af7d8cc1~mv2_d_7357_4426_s_4_2.jpg)
THE CHALLENGE
-
Kincrome is a warehouse and distribution business that has been supplying to Automative, Industrial and Hardware markets for 30 years.
-
Kincrome has four warehouse/distribution centres, which are strategically located throughout Australia, to deliver responsive and accurate order dispatches to all target markets.
-
Fast and accurate order-to-shipment cycles are an imperative component of Kincrome’s customer value proposition.
-
Kincrome invests in technology solutions that can enhance its order accuracy and improve the speed of its turnaround time.
-
Finding a solution to meet Kincrome’s needs that was robust, accurate, quick and cost-effective proved challenging.
1
PORTALINK CAST STUDY​
​
KINCROME
![](https://static.wixstatic.com/media/2b2291_59b159c0058640efbcf80301af7d8cc1~mv2_d_7357_4426_s_4_2.jpg/v1/fill/w_98,h_59,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/2b2291_59b159c0058640efbcf80301af7d8cc1~mv2_d_7357_4426_s_4_2.jpg)
THE CHALLENGE
-
Kincrome is a warehouse and distribution business that has been supplying to Automative, Industrial and Hardware markets for 30 years.
-
Kincrome has four warehouse/distribution centres, which are strategically located throughout Australia, to deliver responsive and accurate order dispatches to all target markets.
-
Fast and accurate order-to-shipment cycles are an imperative component of Kincrome’s customer value proposition.
-
Kincrome invests in technology solutions that can enhance its order accuracy and improve the speed of its turnaround time.
-
Finding a solution to meet Kincrome’s needs that was robust, accurate, quick and cost-effective proved challenging.
1
![Portalink-Office-2022-teamtable02.jpg](https://static.wixstatic.com/media/2b2291_a28b5d3d16414c8791378cddc661f1aa~mv2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/2b2291_a28b5d3d16414c8791378cddc661f1aa~mv2.jpg)
customer
stories
we're very experienced in solving complex business problems
our
customers
Portalink work with wholesalers, manufacturers, distributors, 3PL's, and service organisations to provide the best automation intelligence solutions.
Our products are currently used in industries including automotive, chemical, children's nursery, cleaning and gardening products, computers and electronics, electrical, fashion, food & beverage, furniture, industrial, paint supplies, paper products, petroleum, and pet supplies.
​
![JCU white logo.png](https://static.wixstatic.com/media/2b2291_233ea8dc27f7438ba3208c15c78d0b62~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/JCU%20white%20logo.png)
![uniSA logo.png](https://static.wixstatic.com/media/2b2291_fa1d2b74f72440ecb3c78e25776675bd~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/uniSA%20logo.png)
![curtin logo.png](https://static.wixstatic.com/media/2b2291_51bac1b26e974218b3285b7f3ae161ed~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/curtin%20logo.png)
![opening ceremony logo.png](https://static.wixstatic.com/media/2b2291_d5a505815a6e45b6bcc60534e7cc42d3~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/opening%20ceremony%20logo.png)
![UNI logo.png](https://static.wixstatic.com/media/2b2291_06554ca5be2d4718831350503d1b246e~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/UNI%20logo.png)
![bunzl logo.png](https://static.wixstatic.com/media/2b2291_e00ba78d6ae34d1a8ed3f4df03cc5b11~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/bunzl%20logo.png)
![legrand logo.png](https://static.wixstatic.com/media/2b2291_37c35836769848a8b6a6cb9957183bc5~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/legrand%20logo.png)
![ampol bg.jpg](https://static.wixstatic.com/media/2b2291_99f010314a7d4d6b825b45d76b4f3f97~mv2.jpg/v1/fill/w_76,h_46,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/2b2291_99f010314a7d4d6b825b45d76b4f3f97~mv2.jpg)
![ampol logo.png](https://static.wixstatic.com/media/2b2291_26254fac790e46019f9b2446ea21acdf~mv2.png/v1/fill/w_59,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/ampol%20logo.png)
![sabco logo.png](https://static.wixstatic.com/media/2b2291_2fd737db38a24240b08ea754c8c86e70~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/sabco%20logo.png)
![bidfood logo.png](https://static.wixstatic.com/media/2b2291_b8196303a21240b1b295ad916d749c7d~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/bidfood%20logo.png)
![rhino rack logo_edited.png](https://static.wixstatic.com/media/2b2291_470129c1aa144245bc63b0fff263cb26~mv2.png/v1/fill/w_73,h_17,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/rhino%20rack%20logo_edited.png)
![drakes logo.png](https://static.wixstatic.com/media/2b2291_93a6b151e4774080a983a5a1b57fb1c6~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/drakes%20logo.png)
![snf logo.png](https://static.wixstatic.com/media/2b2291_837edfbb811047e987e5787f3b227bda~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/snf%20logo.png)
![valspar logo.png](https://static.wixstatic.com/media/2b2291_173fc049ee7d40a4adc7529284695d40~mv2.png/v1/fill/w_78,h_41,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/valspar%20logo.png)
![canterbury logo.png](https://static.wixstatic.com/media/2b2291_dc082ac883184f24aafdb7cd948fdb72~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/canterbury%20logo.png)
![rokset logo.png](https://static.wixstatic.com/media/2b2291_3f17b6de04e4447e9cd29af8445258d3~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/rokset%20logo.png)
![CNP logo.png](https://static.wixstatic.com/media/2b2291_fe907c7087354889bbeeaed1b8ba352b~mv2.png/v1/fill/w_78,h_41,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/CNP%20logo.png)
![playcorp.png](https://static.wixstatic.com/media/2b2291_f1d4ba8902bd432fb8e0b7cbaffe1b2a~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/playcorp.png)
![Mccain logo.png](https://static.wixstatic.com/media/2b2291_707fa81c15d048b6bfb60eff4b0da591~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/Mccain%20logo.png)
![](https://static.wixstatic.com/media/c4dbe7_e62e15d17bb340a286a27ff06d6599d8~mv2.png/v1/fill/w_76,h_46,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/c4dbe7_e62e15d17bb340a286a27ff06d6599d8~mv2.png)
![SCU-Transparent.png](https://static.wixstatic.com/media/c4dbe7_697e1b491893407693b62c14617b6c6e~mv2.png/v1/fill/w_78,h_28,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/SCU-Transparent.png)
![fonda logo.png](https://static.wixstatic.com/media/2b2291_60dd94f4b17c4ba592fce36c64464455~mv2.png/v1/fill/w_64,h_34,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/fonda%20logo.png)
![dell logo.png](https://static.wixstatic.com/media/2b2291_71c03f18d49d40f09f9758ab9ea0499e~mv2.png/v1/fill/w_64,h_34,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/dell%20logo.png)
![compnow logo.png](https://static.wixstatic.com/media/2b2291_0ac84b14dc3c4d99b0996f2e91b5bc90~mv2.png/v1/fill/w_64,h_34,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/compnow%20logo.png)
![sequence logo.png](https://static.wixstatic.com/media/2b2291_afaacc5b443d4855b314b541ff02457f~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/sequence%20logo.png)
![](https://static.wixstatic.com/media/c4dbe7_cbe5726c4bbc48e7b350ff9b04392106~mv2.jpg/v1/fill/w_78,h_45,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/c4dbe7_cbe5726c4bbc48e7b350ff9b04392106~mv2.jpg)
![STGB LOGO.png](https://static.wixstatic.com/media/c4dbe7_cbd639fddefc48a5a194abc312f062ee~mv2.png/v1/fill/w_76,h_27,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/STGB%20LOGO.png)
![Schneider logo.png](https://static.wixstatic.com/media/2b2291_ff1258adb23c49b18ea1e8e372006fb2~mv2.png/v1/fill/w_64,h_34,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/Schneider%20logo.png)
![noble logo.png](https://static.wixstatic.com/media/2b2291_2941b5f6572c4ac09e15cc54b7784e23~mv2.png/v1/fill/w_68,h_36,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/noble%20logo.png)
From Curtin's perspective, Portalink offers a win-win to both the university and our suppliers as it simplifies the initial catalogue setup and allows both parties to benefit from the multiplication of established integrations across the network.
Philip Thomas | Curtin University
Manager of Business Improvement